What is Magento?
Magento and product catalog management tools, giving companies the ability to customize a website based on their own preferences and business requirements.
There are many reasons for such popularity of this CMS. Another huge advantage is the free community version, and this is the opportunity to try the system in action without spending a penny and best magento maintenance services by Elogic.
Main features of CMS Magento
Magento engine is quite flexible and allows you to greatly diversify the system and make many fine settings. That is why it is well compatible with large online stores that have special sales experience and specific customer needs.
But this does not mean that this content management system cannot be used in small commercial sites. The point here is that Magento is very resource-demanding and therefore it is not economically feasible to create a small storefront on it. Indeed, when developing on this CMS, you will need to spend much more money on hosting resources. In addition, you will have to buy a domain and pay for the development team’s time.
Its main strength is the abundance of built-in functions: we are talking about currencies, languages, discounts and coupons, reports and much more. In addition to the built-in functionality, Magento CMS has many modules (or extensions) and various templates. Also, keep in mind that it is a scalable and extensible platform.
Magento CMS was conceived as a flexible and versatile platform. You can hardly think of a more suitable CMS for an online store. Only WordPress with the WooCommerce plugin, PrestaShop and 1C-Bitrix can compete, but WordPress is more of a blogging platform, PrestaShop is difficult to set up, and to use 1C-Bitrix you need to buy a license. But their built-in capabilities are no match for Magento CMS.
Therefore, it is worth choosing Magento over alternative options only if there really is a reason for it. The main reason is that you are running a large scale business.
Also, creating a website in Magento can bring a lot of surprises. Even after many years of working with the engine, developers notice new features and functionality.
5 reason magento important:
- Navigation and search;
- Selling physical and digital goods;
- Marketplace for expanding functionality;
- Affiliate program;
- Multilingual and multicurrency.
Magento value declaration
This platform gives users a great opportunity to grow their business the way they want. Online store owners can start their business with basic functions, but as the business develops, they can switch to a more advanced version of the platform.
Marketing is a fundamental part of any business provides a set of powerful tools for this aspect. The platform simplifies the process of creating categories and grouping products using a visual merchandising tool, and also provides access to an automatic email newsletter to notify customers about abandoned carts and the latest updates.
To solve this problem, CMS Magento offers consumers a set of free and paid templates. Among them, web developers will be able to choose the most suitable theme depending on the niche and type of activity.
CMS Magento is a powerful system with which you can create an online store with an incredible assortment. The creators of the engine collaborate with many companies and private developers who produce extensions and add-ons, which greatly increases the possibilities. But when it comes to the domestic segment, Magento has a number of disadvantages, ranging from the cost of the license, to the need for constant improvements and the inability to integrate with 1C, which is so popular in our market and is used by almost every company.