By 2023, Instagram will have 988 million users, so we cannot possibly ignore the importance of using Instagram SEO the right way.
This social media app comes with a vast network, and even if you don’t have a resource to instagram followers buy, there are some ways we can help you.
You just need to know all about Instagram SEO because that’s how you grab your audience’s attention.
So, let’s get started.
Instagram SEO Overview
Instagram SEO denotes optimizing your profile to boost its discoverability on IG.
You want the content you post to appear at the top search results, but some ways to do that.
This is where Instagram SEO comes in. It ensures that your post has maximum user engagement, a high number of followers, and ample videos and photos to boost your visibility chances.
How To Boost Your Instagram Visibility?
Instagram visibility is an important metric to find out whether your IG account is performing the right way or not. If you think the answer is NO, it’s time you use these tactics to boost your IG account’s visibility.
1: Use Keyword-Optimized Hashtags
Have you ever taken a look at Instagram’s Explore tab?
You can search for content using location tags and hashtags but finding the right hashtag becomes easier once you find out user interests and interactions.
This is why, if you write descriptive captions and use the right hashtags, the chances of your account’s increased visibility boost up.
Thus, you can figure out how some accounts are related to one another, and it even grants you this opportunity to determine which hashtags match your interest.
2: Tag More People
If you want to boost IG visibility, you increase your chances by getting tagged and tagging other people in your post.
Once you tag enough people in a post, you increase your chances of getting more clicks, views, likes, shares, and comments. All these will help you enough to boost your IG account’s visibility.
You could also run promotions and giveaways that involve tagging people.
Instead of tagging them only in your photos and stories, this will be an innovative step to handle the Instagram SEO metrics.
3: Optimize Your Profile
If you don’t optimize your IG profile, your account’s visibility will not increase.
The posts you like on IG have a bigger chance to get you more followers, but that’s not all.
Instagram name and username is an essential factor that helps your profile rank higher on IG’s search icon.
Your Bio is another factor that can increase your chances of boosting your visibility. Use some target keywords in the bio and let your profile rank higher.
4: Use Keywords As Hashtags
Just like keywords function on search engines to help your content rank on Google, hashtags help your post rank on Instagram following the same principle.
When you search for a certain hashtag, IG will reveal all the posts related to that hashtag.
What are the odds your post doesn’t appear on the list?
It is close to zero, we think!
Since IG allows you to use 30 hashtags in a post, use it in your favor, use the correct hashtags and increase your account’s visibility the right way.
5: Track With Insta Analytics
So far, we have talked about the ways to boost your IG SEO, but what good will they do if you can’t track them?
With the help of an Instagram scheduling tool, you can launch your posts at the right time.
You will get an Insights tool here. Once you open a specific post and apply the tool to it, you will get multiple insights to improve the post’s visibility.
You can also see how many people viewed your post in the Discovery tab. It also shows you how they found your post, and once you know those strategies, you will increase your overall reach.
Wrap Up
Instagram SEO is not a big deal if you know the simple tricks to track them.
There is some built-in analytics on IG that can help you which tricks work and which tricks don’t so that you can make an informed decision accordingly.
A comprehensive understanding of the IG account also helps you boost visibility, and that has been your objective from the start, right?
So, what are you waiting for?
Apply these tricks and get a boost to your IG account.