If you have an e-commerce and you are looking to boost it, you cannot fail to implement the 2022 e-commerce trends. In the last two years, online stores have grown a lot due to the pandemic and managed to increase their sales. That people have not been able to go out, meant that they necessarily had to resort to online.
Even though face-to-face is already being resumed, people are not going to let go of everything that is virtual, this includes e-commerce. Because electronic commerce has brought many advantages, not only for the businesses themselves but also for customers. The comfort of not leaving home has made users stick to them.
But if you still don’t believe me, 82% of digital consumers believe they will continue to shop online. This statistic is a great point for e-commerce because if customers are in favour of continuing to use them, it means that they still have a lot to offer customers and, of course, they are still in trend.
So, if you have an online business, get your batteries because you still have a lot to grow and offer your customers. Keep reading so you know what an electronic business is, what types exist, what its advantages are and why you should start yours. In addition, we will talk about e-commerce tips 2022 that yes or yes you should apply.
E-commerce by type of recipient
Here we have the type of e-commerce that is classified according to the recipient to whom it is directed.
- Business to Consumer or B2C: These electronic businesses record all sales of products or services from the business to the consumer.
- Business to Business or B2B: Business-to-business sales, whether goods or services, including product outsourcing.
- Consumer to Consumer or C2C: Consumer to consumer transactions, exchanges are also included.
- Consumer to Business or C2B: Not very well known or usual, but it refers to when consumers sell to businesses, such as pawn shops.
E-commerce by type of platform
They are types of e-commerce that are subject to the platform through which it is carried out.
- Social e-commerce: Type of e-commerce that is carried out through social networks such as WhatsApp, Facebook, etc. You can take a look at Twitch at the same time. Social commerce is making wonders of this platform as people stream more and they have product placements from the big brands. If you want to get into the Twitch commerce, then you should understand the basics. Buy Twitch viewers, get very active in the comments and always interact with the people during the streams.
- Mobile e-commerce: Also known as mobile ecommerce, it is done through mobile applications.
- E-commerce with its own platform: With more investment and resources, basically, it is a personalized virtual store.
- Open source e-commerce: They are more flexible to the changes and needs of the type of business.
E-commerce by type of product
They are electronic businesses that are categorized by the type of product they sell.
Physical products: These eCommerce sales are of products that physically reach customers, such as clothing, food, electronics, etc.
Virtual products: This type of ecommerce sells downloadable products or products that can only be owned online.
Services: Includes all types of services, from subscription services to basic services, among others.