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5 Useful Software and Tools for Digital Marketers 2021

by Joe Calvin
May 29, 2021
in Tech
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Digital Marketers 2021
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Generating leads, creating content, driving sales are all work scopes of a digital marketer. Marketing can be both an exciting and challenging journey. More brands are online and gaining and holding the attention of an audience is becoming increasingly difficult by the day. To make your work easier, there are software and tools you should take advantage of. 

There are several ways you can find the best online tools for digital marketers. They range in price and functionality from free to a few hundred dollars. Before selecting any tool, it is important to be clear on what your needs are, as there are a variety of tools that are designed for different purposes. 

Some of the tools focus more on automation, while others will help you reach new prospects and expand your current customer base, others can help you edit your documents, and so on. Here is the list of tools you might need. 

  1. GogoPDF

GogoPDF is a PDF conversion tool for MAC, Linux, Windows, and every other compatible system. It is the best solution for those who are searching for an online PDF converter but do not want to spend excessively on one. That is exactly where GogoPDF comes into play. 

Their service is what you need when it comes to working with PDFs. With this tool, you can convert XLS to PDF, Word to PDF, and so on. As a digital marketer dealing with online files, mostly PDFs, this conversion tool would be relevant in your line of work. You do not need to worry about downloading any software since all your conversion needs take place online.

  1. ProofHub 
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ProofHub is a team management platform that helps companies collect data from sources and analyze it for business value. Like the traditional project management systems, Proof Hub is user-friendly and designed to help businesses manage their projects more effectively and efficiently. Businesses can access their data from anywhere using any Internet-connected computer. 

ProofHub is designed around a simple, centralized data collection interface. It allows users to make insightful comparisons between their projects and financial data from all over the organization. With the cloud infrastructure provided by ProofHub, users can get real-time insights into their small business project performance, allowing them to make quick analyses and adjustments. Another great feature of the Proof Hub is how users can automatically add new project members to their teams. 

  1. SEMrush 

SEMrush is a comprehensive SEO tool with all the resources you require to perform keyword research. With the Keyword Analysis tool, you can specify a keyword and receive a full detailed overview of what you should expect for that particular keyword. The website shows the latest statistics of searches performed and also provides information on the most popular search terms. As a digital marketer, this tool is invaluable and would help you stay on top of market trends.

If you already have an existing site or blog, then it’s recommended that you integrate SEMrush SEO to increase your page ranking. When using the SEMrush SEO tool, the first parameter to enter is your target keywords. Then, after selecting a target market, choose the parameters to be used for search optimization. On the advanced menu, you will see an option to add a URL link.

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Search engine optimization is an ever-evolving field, and the SEMrush SEO tool allows you to incorporate multiple keywords into one article. This helps to ensure you rank well across the major search engines. SEMrush can be used by small, medium, or large companies, and as a result, it enjoys a wide range of clientele.

  1. Grammarly

Grammarly is a powerful online grammar checking tool that checks the quality of your written content. It classifies the types of errors and offers real-time suggestions for fixing them. Grammarly identifies your common misspellings and subsequently fixes them, so the effectiveness of your write-up is not compromised.

 Grammarly suggests the best words to emphasize and sub-divide, showing how to use your better words to enhance your content. All these features make Grammarly a great choice for any content writing. As a digital marketer, you need to write copies, social media captions, emails, etc. Grammarly can help you identify.

  1. MailChimp 

MailChimp is an email marketing tool that allows you to build and manage your email campaign. Email marketing is one of the most effective ways to advertise your product, as well as keep your existing customer base informed of new developments. It is also a great way to build your list and reach out to your target audience with personalized email messages.

Email marketing allows you to connect with your customer directly to promote your brand and maximize sales. You would want a tool like Mailchimp that can make digital marketing easier. 

Bonus

An app cost calculator is a free tool. This tool main purpose is to sort out complicated calculations like interest, principle, profit, and loss. This tool will provide you a rough calculation estimation. Check here.

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In Conclusion

Some of the best online tools for digital marketers are those that offer analytics and feedback. This type of tool helps you track results, discover new opportunities, and optimize your digital marketing efforts. Without these tools, you will be at a loss as to how your marketing campaigns or plans are being productive. When you know which methods are working and which aren’t, you can fine-tune your campaigns accordingly to increase your profits.

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