It doesn’t take a vigilant eye to notice faces buried in smartphones everywhere. Whether they are walking down the streets, traveling, sitting idle at home, or doing literally anything, people nowadays can’t seem to take their eyes off this handy little device. As expected, the business sector was bound to take notice and launch its very own mobile applications.

The global surge in the use of smartphones has increased competition among businesses as to who can offer the best app interface and user experience to smartphone users. But merely launching a mobile application is not enough. To successfully expand their operations, companies need to make these apps as perfect as possible.

While automation testing for software and desktop applications gained a lot of traction early on, the same isn’t true for mobile applications. In fact, businesses are yet to tap into their fullest potential and a portion of it lies in implementing automation testing in mobile apps. 

It’s not an overstatement that accounting automation saves time and provides an opportunity to divert manual labor into tasks requiring human intervention. That’s why, besides other software products, it’s high time we started to implement automation testing in mobile applications as well. On that note, let’s take a look at why businesses need automated mobile app testing.

What is Mobile App Test Automation?

Mobile app testing involves checking whether different features of the application perform as expected on smart devices such as smartphones and tablets. This includes performance, security, usability, and so on. The aim is to use automation testing to ensure optimum performance under different load conditions.

Why Do Businesses Need To Implement Automated Mobile App Testing?

Here are seven main reasons why businesses need to implement automated mobile app testing. Let’s take a look.

  • Better Overall Application Performance 

The most important thing for retaining a user with flawless performance. Users should experience smoothness without sudden freezes, crashes, and lags in the app. Mobile application automation testing ensures an obvious boost to application performance, thanks to higher responsiveness and better operating capacity. This also helps in scaling the features and functionalities of an app as and when required. It gives a boost to test coverage and test efficiency as well.

  • Reduced Time and Cost of Developing An Application

Automation helps testers run numerous tests in a shorter duration. With automation testing Android apps require only validating failed tests unlike having to perform end-to-end regression testing multiple times, it’s definitely a game-changer. The same goes for iOS too. You can also save test cases in case of consecutive changes and easily integrate additional features without causing an adverse impact on the cost and time of application testing.

The nature of automation testing for mobile apps reduces post-deployment bugs which leads to a lower cost of development of mobile applications. Moreover, using previous test cases as a foundation for continuous regression testing further cuts costs since you don’t have to start from scratch. With automation tools, you can also schedule tests that further save massive time.

  • Application Functionality

Whether it’s entertainment, gaming, or customer interaction, every mobile application must adhere to what’s expected of it. Why would someone have an app that doesn’t fulfill customer expectations? Mobile app functionality testing makes sure that the functions perform according to set specifications in the design document.

  • Enhanced Security

The security testing part of mobile app testing using automation helps verify storage security problems, data integrity, and activity log security. This also ensures the safety of the app from hackers and malware and dedicates special emphasis to data security within an app.

  • Quick App Deployment

Automated testing ensures a shorter development life cycle. Whether it’s a routine update or a first-time launch it’s vital to reduce downtime. Especially when you leverage agile development along with automation of mobile app testing, it almost guarantees top-notch outcomes, faster app development and deployment, and consequently, a greater ROI.

  • Better Application Accessibility

While developing an app, it’s a common notion to keep the majority in mind. But mobile app automation testing ensures better accessibility to people who are differently-abled to ensure a wide range of usage and access.

  • Improved Usability

The main aim is to get the job done!. While the principle applies to almost everything under the sky, usability plays a crucial role in mobile applications. Mobile application automation testing facilitates assessing of customer friendliness and ensures usability aspects of an app.

How Can You Effectively Achieve Automation Testing In Mobile Applications?

Having a mobile app test automation strategy goes way beyond just creating a feature-embedded mobile app. The first step to ensure its success is effective planning and identifying different types of testing followed by the development of the test script and an effective test case. After that, the QA team should thoroughly plan out the test environment setup and perform automated testing, usability testing, performance testing, security and compliance testing, and accessibility testing. Not only that, mobile application testers should perform this process across various operating systems as well as devices.

Summing It Up

Mobile application testing combined with special emphasis on automation is the key to success in this highly digitalized age and day. It’s important for users to experience flawless performance while using your app no matter what the conditions are.

Some key factors to focus on include ideal performance under different load conditions, exemplary user experience, and quick loading of mobile applications. Why else would user’s patronize an app if it doesn’t deliver the best UX and unblemished performance? 

The bottom line, your app won’t work on many devices if you don’t test it in as many scenarios as possible. The best solution is to implement mobile application automation testing in the initial phases of a project. Moreover, you should also keep on testing so that you don’t have to start over in case you come across an issue from a previous stage. Dedicating ample time and effort to mobile app automation Testing can save your customers a lot of disappointment.

Automation in mobile application testing enables testers to follow the best practices and allocate time for other tasks. As long as you implement automation testing in mobile apps, you automatically gain an edge in this highly competitive market. So, are you ready to release a bug-free mobile application to your target audience? Sound off your thoughts in the comments below.

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